Arts Marketing Tip #1
"You should be drawing authentic connections with your audience by conveying the sense of play in art."
- Adam Lerner, Director of Museum of Contemporary Art Denver
When addressing your audience, there is not a requirement to always be professional. In fact, engage your audience with everyday ideas to draw a natural connection. Words, Food etc. Be thinking about 'Why art' whilst addressing the audience. Be passionate about this reason. That way you can reach your audience beyond what you had imagined. What is it that you can give your audience that is beyond your art?
"You should be drawing authentic connections with your audience by conveying the sense of play in art."
- Adam Lerner, Director of Museum of Contemporary Art Denver
When addressing your audience, there is not a requirement to always be professional. In fact, engage your audience with everyday ideas to draw a natural connection. Words, Food etc. Be thinking about 'Why art' whilst addressing the audience. Be passionate about this reason. That way you can reach your audience beyond what you had imagined. What is it that you can give your audience that is beyond your art?
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